Target Audience Mood Board Analysis

Target Audience Mood Board Analysis

In this mood board I have tried to convey the stereotypical style and likes of my target audience- teenagers with an indie style. I feel this mood board portrays both genders as most likes are shared with the exception of some clothing. I have included images of bands and their album covers to have a sense of the bands they like to listen to such as: Circa Waves, The Wombats and The Maccabees. Also, I have included how they like to listen to their music. Although they like listening to their iPods, they prefer going to record shops and buying vinyl to play on their record players. I have also tried to include their interests and hobbies, these are typically things such as going on Tumblr (a bloggers site), playing guitar, going to gigs and listening to their music. They also like reading biographies of artists and most commonly, indie aimed music magazines such as NME.  The fashion style of an indie teen is also shown, such as the Kanken rucksacks, band t-shirts, doc martens, converse and other indie styled clothes. Not only have I shown their dress style, but also their preferred room style with band posters and gig tickets on the walls alongside their minimal bed decoration.